Past Meeting Assets

July 17, 2019 - 09:00 AM - 03:00 PM
Understand how to capture your audience when they turn to devices (smart speakers and smartphones) to satisfy immediate needs. This event will help you solidify your voice strategy and optimize your mobile approach.
June 13, 2019 - 09:00 AM - 03:00 PM
Learn how the modern data-driven marketer best manages customer data and leverages that data for conducting true 1:1 marketing.
May 08, 2019 - 09:00 AM - 03:00 PM
Explore content strategies to stand out with consumers who are saturated with digital content competing for their attention.
March 27, 2019 - 09:00 AM - 03:00 PM
Discover the latest user experience & visual design trends with a focus on optimizing digital campaigns, web sites and landing page engagement & conversion.
October 18, 2018 - 09:00 AM - 03:00 PM
Join us to explore ways of understanding and improving your metrics and outcomes. Learn from subject matter experts and other UWEBC member companies.
July 24, 2018 - 09:00 AM - 03:00 PM
Why is a buyer/customer journey map critical for delivering conversion and satisfied customers? How do you activate and measure impact once it has been developed?
May 30, 2018 - 09:00 AM - 03:00 PM
Explore how to use online conversation insights to solve business and marketing challenges more quickly and efficiently. Note new date, May 30!
March 13, 2018 - 09:00 AM - 03:00 PM
What are the key e-commerce strategies to consider for meeting customer demands and driving sales?
November 02, 2017 - 09:00 AM - 03:00 PM
Learn more about how cross-functional and Agile marketing teams are changing the marketing game. Experience first-hand how a member company has stood up an Agile marketing team and the impact they have seen from this transformative process.
July 25, 2017 - 09:00 AM - 03:00 PM
Learn how your organization can utilize data and analytics to drive marketing strategy.
May 10, 2017 - 09:00 AM - 03:00 PM
Gain new insight into enhancing the effectiveness of your UX approach by learning about and discussing the practices of other UWEBC members.
March 22, 2017 - 09:00 AM - 03:00 PM
Come to this session to learn about best practices in driving personalization with behavioral data and consumer insights.
December 01, 2016 - 09:00 AM - 03:00 PM
Come to this session to hear success stories from other companies and about digital marketing trends for the coming year.
November 03, 2016 - 09:00 AM - 03:00 PM
Learn about social media trends and best practices from subject matter experts and companies like yours.
July 19, 2016 - 09:00 AM - 03:00 PM
Come to this session for insights on designing the strategies and tactics that foster higher-quality relationships
June 09, 2016 - 09:00 AM - 03:00 PM
Come to this session to hear success stories and lessons learned around managing desktop, mobile web, and mobile apps from a thought leader in the field and companies like yours
May 12, 2016 - 09:00 AM - 03:00 PM
Attend this session to learn about the importance of user experience and take part in actively applying concepts to your own examples.
April 14, 2016 - 08:30 AM - 10:00 AM
Come to this special one-hour session to hear leading accessibility expert, Preety Kumar, CEO of Deque Systems, Inc., highlight what companies need to know about website accessibility and ADA requirements.
February 10, 2016 - 12:00 PM - 01:00 PM
Better understand why customers do what they do by marrying analytics with qualitative methods
January 13, 2016 - 09:00 AM - 03:00 PM
Come to this session to learn what has changed in SEO from a leading strategist in the field and to hear lessons learned from other companies
December 10, 2015 - 12:00 PM - 01:00 PM
Come to this online session to hear about trends in the coming year and to take part in interactive polls
November 05, 2015 - 09:00 AM - 02:30 PM
Come to this session to share insights, ask questions, and get feedback on issues that are keeping you up at night.
September 18, 2015 - 12:00 PM - 01:00 PM
Submit landing pages to be considered in this online session and take part in live reviews focused on improving conversion
July 08, 2015 - 09:00 AM - 03:00 PM
Learn how companies view the cross-channel customer journey and use data to make marketing decisions
June 11, 2015 - 12:00 PM - 01:00 PM
SEO, and the search engines themselves, are evolving. SEO guru Stephan Spencer will share insights on what's new and what you need to do differently.
May 14, 2015 - 09:00 AM - 03:00 PM
Learn about principles in persuasive design and how testing can change the way you think about design and messaging
May 12, 2015 - 12:00 AM - 12:00 AM
New! Check out a small selection of the Web & Multichannel Marketing Peer Group's tools, case studies and recaps.
March 12, 2015 - 09:30 AM - 03:00 PM
How Social, Local, and Mobile Changes Marketing and Open Forum Discussion Session
February 12, 2015 - 12:00 PM - 01:00 PM
Getting the most out of your web analytics
January 15, 2015 - 09:00 AM - 03:00 PM
Come to this meeting for a look back at what worked in 2014 and what to look forward to in the coming year.
December 11, 2014 - 12:00 PM - 01:00 PM
What’s the Value of An Ad That Never Reaches a Real Person?
November 13, 2014 - 09:00 AM - 02:30 PM
Member cases, best practices, presentations and group discussions
September 04, 2014 - 12:00 PM - 01:00 PM
Learn about email strategies and practices to thrive in the mobile world.
July 08, 2014 - 08:30 AM - 02:30 PM
Come to this session to share your own successes and challenges and to hear what other companies like yours are doing in the world of search.
May 15, 2014 - 09:00 AM - 02:30 PM
Come to this session to share your own successes and challenges and to hear what other companies like yours are doing to design and optimize for mobile.
March 11, 2014 - 08:30 AM - 02:30 PM
Come to this meeting to figure out how marketing and IT teams can increase effectiveness through combined effort.
February 12, 2014 - 12:00 PM - 01:00 PM
Discover social media marketing trends that companies must consider to create cutting-edge campaigns for 2014.
January 16, 2014 - 09:00 AM - 03:00 PM
Come away from this meeting with a list of personalized actionable ideas for the coming year in this interactive session.
December 05, 2013 - 12:00 PM - 01:00 PM
Discover techniques and share best practices for leveraging recent changes in Google's desktop and mobile search.
November 07, 2013 - 09:30 AM - 02:30 PM
Learn to optimize the multichannel marketing customer experience and what to expect from multichannel investments.
September 11, 2013 - 12:00 PM - 01:00 PM
Learn proactive testing strategies to prevent problems and improve user experience in this web clinic with Phil Sharp.
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