Past Meeting Assets

March 27, 2019 - 09:00 AM - 03:00 PM
Discover the latest user experience & visual design trends with a focus on optimizing digital campaigns, web sites and landing page engagement & conversion.
February 12, 2019 - 09:00 AM - 03:00 PM
Due to weather, this event is canceled. We apologize for any inconvenience and will be rescheduling the event for a later date.
October 18, 2018 - 09:00 AM - 03:00 PM
Join us to explore ways of understanding and improving your metrics and outcomes. Learn from subject matter experts and other UWEBC member companies.
July 24, 2018 - 09:00 AM - 03:00 PM
Why is a buyer/customer journey map critical for delivering conversion and satisfied customers? How do you activate and measure impact once it has been developed?
May 30, 2018 - 09:00 AM - 03:00 PM
Explore how to use online conversation insights to solve business and marketing challenges more quickly and efficiently. Note new date, May 30!
March 13, 2018 - 09:00 AM - 03:00 PM
What are the key e-commerce strategies to consider for meeting customer demands and driving sales?
November 02, 2017 - 09:00 AM - 03:00 PM
Learn more about how cross-functional and Agile marketing teams are changing the marketing game. Experience first-hand how a member company has stood up an Agile marketing team and the impact they have seen from this transformative process.
July 25, 2017 - 09:00 AM - 03:00 PM
Learn how your organization can utilize data and analytics to drive marketing strategy.
May 10, 2017 - 09:00 AM - 03:00 PM
Gain new insight into enhancing the effectiveness of your UX approach by learning about and discussing the practices of other UWEBC members.
March 22, 2017 - 09:00 AM - 03:00 PM
Come to this session to learn about best practices in driving personalization with behavioral data and consumer insights.
December 01, 2016 - 09:00 AM - 03:00 PM
Come to this session to hear success stories from other companies and about digital marketing trends for the coming year.
November 03, 2016 - 09:00 AM - 03:00 PM
Learn about social media trends and best practices from subject matter experts and companies like yours.
July 19, 2016 - 09:00 AM - 03:00 PM
Come to this session for insights on designing the strategies and tactics that foster higher-quality relationships
June 09, 2016 - 09:00 AM - 03:00 PM
Come to this session to hear success stories and lessons learned around managing desktop, mobile web, and mobile apps from a thought leader in the field and companies like yours
May 12, 2016 - 09:00 AM - 03:00 PM
Attend this session to learn about the importance of user experience and take part in actively applying concepts to your own examples.
April 14, 2016 - 08:30 AM - 10:00 AM
Come to this special one-hour session to hear leading accessibility expert, Preety Kumar, CEO of Deque Systems, Inc., highlight what companies need to know about website accessibility and ADA requirements.
February 10, 2016 - 12:00 PM - 01:00 PM
Better understand why customers do what they do by marrying analytics with qualitative methods
January 13, 2016 - 09:00 AM - 03:00 PM
Come to this session to learn what has changed in SEO from a leading strategist in the field and to hear lessons learned from other companies
December 10, 2015 - 12:00 PM - 01:00 PM
Come to this online session to hear about trends in the coming year and to take part in interactive polls
November 05, 2015 - 09:00 AM - 02:30 PM
Come to this session to share insights, ask questions, and get feedback on issues that are keeping you up at night.
September 18, 2015 - 12:00 PM - 01:00 PM
Submit landing pages to be considered in this online session and take part in live reviews focused on improving conversion
July 08, 2015 - 09:00 AM - 03:00 PM
Learn how companies view the cross-channel customer journey and use data to make marketing decisions
June 11, 2015 - 12:00 PM - 01:00 PM
SEO, and the search engines themselves, are evolving. SEO guru Stephan Spencer will share insights on what's new and what you need to do differently.
May 14, 2015 - 09:00 AM - 03:00 PM
Learn about principles in persuasive design and how testing can change the way you think about design and messaging
May 12, 2015 - 12:00 AM - 12:00 AM
New! Check out a small selection of the Web & Multichannel Marketing Peer Group's tools, case studies and recaps.
March 12, 2015 - 09:30 AM - 03:00 PM
How Social, Local, and Mobile Changes Marketing and Open Forum Discussion Session
February 12, 2015 - 12:00 PM - 01:00 PM
Getting the most out of your web analytics
January 15, 2015 - 09:00 AM - 03:00 PM
Come to this meeting for a look back at what worked in 2014 and what to look forward to in the coming year.
December 11, 2014 - 12:00 PM - 01:00 PM
What’s the Value of An Ad That Never Reaches a Real Person?
November 13, 2014 - 09:00 AM - 02:30 PM
Member cases, best practices, presentations and group discussions
September 04, 2014 - 12:00 PM - 01:00 PM
Learn about email strategies and practices to thrive in the mobile world.
July 08, 2014 - 08:30 AM - 02:30 PM
Come to this session to share your own successes and challenges and to hear what other companies like yours are doing in the world of search.
May 15, 2014 - 09:00 AM - 02:30 PM
Come to this session to share your own successes and challenges and to hear what other companies like yours are doing to design and optimize for mobile.
March 11, 2014 - 08:30 AM - 02:30 PM
Come to this meeting to figure out how marketing and IT teams can increase effectiveness through combined effort.
February 12, 2014 - 12:00 PM - 01:00 PM
Discover social media marketing trends that companies must consider to create cutting-edge campaigns for 2014.
January 16, 2014 - 09:00 AM - 03:00 PM
Come away from this meeting with a list of personalized actionable ideas for the coming year in this interactive session.
December 05, 2013 - 12:00 PM - 01:00 PM
Discover techniques and share best practices for leveraging recent changes in Google's desktop and mobile search.
November 07, 2013 - 09:30 AM - 02:30 PM
Learn to optimize the multichannel marketing customer experience and what to expect from multichannel investments.
September 11, 2013 - 12:00 PM - 01:00 PM
Learn proactive testing strategies to prevent problems and improve user experience in this web clinic with Phil Sharp.
July 11, 2013 - 09:30 AM - 02:30 PM
Discuss and share with peers best practices on Web team management
June 05, 2013 - 12:00 PM - 01:00 PM
Join Stephan Spencer to learn about common SEO mistakes and crack the code to get to the top of search results.
May 16, 2013 - 09:30 AM - 02:30 PM
Discuss best practices for improving and enriching web site content.
April 25, 2013 - 12:00 PM - 01:00 PM
Attend this web clinic and learn how to optimize landing pages through case studies presented by Amy Africa.
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