Product Management Special Interest Group Web Meeting 

The Development Phase 
April 13, 2021 09:00 AM - 12:00 PM 
Take away best practices for bringing your best new product ideas to life in the Development Phase. This will be a discussion-based web event addressing topics of concepting, prototyping, pricing, positioning and testing.This meeting will be held via web only. 
Details»
Description:

The health and safety of our members is the UWEBC’s top priority. UW–Madison is monitoring the COVID-19 situation in collaboration with local, state and federal agencies. Based on campus' guidance, this meeting will be held via web only to allow our members a convenient and safe way to attend.

This meeting will focus on the development phase of new products, or product changes, once you have vetted and selected your best go-forward ideas.

We will leverage small group discussions to explore:
  • Concepting
  • Prototyping
  • Pricing
  • Positioning
  • Testing

Participate in Customizing the Agenda: Help shape our discussion content – and maximize its relevance for you – by suggesting topics of interest when you register.

The Product Management Special Interest Group (SIG) is a practice-sharing community for product management professionals and product innovation leaders. It provides a forum to explore best practices for bringing new products to market or developing and enhancing existing products, and is open to all physical goods and services members seeking to improve their current product portfolio.

 
Contact:
Events Team, , events@uwebc.wisc.edu 

COVID-19

UW–Madison is monitoring the COVID-19 situation in collaboration with local, state and federal agencies. Based on the campus’ guidance, the UWEBC will be adjusting our events to web for the foreseeable future..

Helpful Resources

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