Marketing Peer Group Meeting 

Design and Conversion Optimization 
March 27, 2019 09:00 AM - 03:00 PM 
Discover the latest user experience and visual design trends with a focus on optimizing email, web site, and landing page engagement and conversion. 

Artificial intelligence and social may get all the buzz, but your web site and email programs deliver the goods. Take care of the channels that take care of you. Add life to your tried and true web sites, email programs and landing pages with current best practices and optimization techniques. Join us to:

• Explore the latest visual design trends users love

• Brush up on current UX best practices for improving usability and engagement

• Learn conversion tips and tricks from industry pros

Participate in Customizing the Agenda: You’ll have the opportunity to play an active part in shaping the agenda for this session – and to maximize its relevance for you – by suggesting and selecting topics for break-out discussions. Once the agenda is complete, you choose the discussions you want to join. This will be a highly interactive session so come prepared to share your questions, challenges and insights!

Webcast Available: If you can't make it to the event in-person (or if in-person registration has reached capacity), you can still register to attend from your computer. This option allows you to view the presentations, while attending in person provides you with the opportunity to participate in break-out discussions, ask questions or take advantage of networking opportunities. To attend the webcast, click the "Register for webcast" button on this meeting's homepage. You will receive a confirmation email with the link to the webcast a week before the meeting.

Gordon Dining and Event Center, Second Floor 
Events Team, 608-262-1145, 

Annual Conference

Save the date!

The Business Best Practices & Emerging Technologies Conference is Wisconsin's premier knowledge-sharing and networking event for business leaders from well-known companies in Wisconsin and the Midwest.

This year's conference will be September 24, 2019.

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