Information Technology
track speakers

The conference runs from 7:00 am to 4:45 pm.

After the Opening Keynote, Networking Break and Strategic Briefings, the Information Technology Track offers an exceptional group of speakers:

10:20–10:25 am
Cavinda Caldera

Track Introduction

Cavinda Caldera
Practice Director, UWEBC

10:25–11:00 am
Steve Cretney SC Data Center

Delivering Business Value Through
Technology at Colony Brands

Steve Cretney
Vice President and Chief Information
and Technology Officer, SC Data Center, Inc.

The speed of business requires IT to be able to deliver products and services effectively, efficiently, reliably and swiftly. Creating both the capacity and aptitude to deliver to the business requires reimagining how IT works within the enterprise. Colony Brands has undertaken a bold effort to transform the IT division to make it more responsive to the business demands and yet nimble enough to change with those business drivers. In this session, Steve will discuss how Colony Brands adopted Agile frameworks and modernization to empower their business to move into new technology spaces.

About Steve »

Steve Cretney is Vice President and Chief Information and Technology Officer for SC Data Center, Inc., an affiliate of Colony Brands, Inc. With over 30 years of IT experience, Steve has a long track record with leading technology organizations and delivering innovative business results. After starting his career with CUNA Mutual Group, he led the IT organizations for Lands’ End and TASC.

Steve holds a bachelor of science in computer science and statistics from the University of Wisconsin-Madison. Steve sits on the Board of Advisors for TASC and chairs the Non-Financial Audit Committee. He is also an active member of the CIO community with a long involvement with the CIO/CEO Fusion Symposium and the UWEBC.

11:05–11:40 am
Ed Seaberg Talal Butt Rockwell Automation

Enabling the Next Generation Industrial Enterprise

Ed Seaberg, Vice President of IT, and Talal Butt, IT Chief of Staff to CIO and Head of IT Business Operations, Rockwell Automation

Learn about Rockwell Automation’s transformation from a global industrial giant to a software-driven organization that delivers the next generation of industrial automation. From this presentation, you will also take away lessons learned from Rockwell Automation’s IT transformation that enabled their industrial IoT enterprise. Additionally, Ed and Talal will share how Rockwell Automation carefully crafted a future state that created business capability teams to bust silos and planned their technology investment to focus on differentiating and strategic capabilities.

About Ed and Talal »

Ed Seaberg is Vice President of IT for Rockwell Automation. In this role, he is responsible for enterprise architecture, infrastructure and IT operations. Ed’s organization operates enterprise applications, data centers, systems voice and data networks, PCs, mobile devices, as well as providing enterprise architecture capabilities, infrastructure engineering and the IT process services necessary to operate the IT organization across more than 330 locations in 80 countries.

Ed has been with Rockwell Automation since 2007, serving in various IT executive management positions. Ed is the Founder and Executive Sponsor of ROKout, Rockwell Automation’s Lesbian, Gay, Bi-sexual and Transgendered Employee Resource Group, and is the President of the Board of Trustees for the Milwaukee Repertory Theater. He earned a Bachelor of Music Performance from Northern Michigan University and a Master of Business Administration from Keller Graduate School of Management (Chicago). Ed resides in Milwaukee with his husband, Patrick Smith.

Talal Butt is the IT Chief of Staff to CIO and Head of IT Business Operations at Rockwell Automation. In this role, he is responsible for process and project service excellence, portfolio and budget management and the IT Project Management Office. He leads by developing a culture of operational excellence, streamlining processes and enabling achievement of best-in-class effectiveness and efficiency across the IT organization. Additionally, Talal is responsible for driving CIO strategic initiatives across Rockwell Automation enterprise, including mergers, acquisitions and strategic partnerships.

Talal has been with Rockwell Automation since February 2018. Prior to joining Rockwell Automation, he held several leadership positions at GE Healthcare, Covance and Baird. Talal has led global application development and architecture teams and has significant experience in leading Agile transformations across IT organizations.

Talal holds a bachelor’s degree in Computer Science from the University of Wisconsin-Oshkosh. He resides in Brookfield with his wife Hina, daughter (Alvina – 4 years old) and son (Toran – 1 year old).

11:45 am–12:20 pm
Richard Sheridan Menlo Innovations

Build a Workplace People Love — Just Add Joy

Richard Sheridan
CEO and Chief Storyteller
Menlo Innovations

Richard Sheridan, author of "Joy, Inc.", will discuss how to create an intentional team culture focused on the business value of joy and unleash the human energy and the results you always knew were possible. This is not a theoretical talk, but rather a talk built from over a decade of experience leading a team focused on the business value of joy. The audience will begin to understand why thousands of people make the journey to Ann Arbor, Michigan every year to see the Menlo Software Factory firsthand, and why so many more are reading about it in "Joy, Inc. — How We Built A Workplace People Love."

About Richard »

Menlo Innovations CEO Rich Sheridan had an all-consuming thought during a difficult midcareer in the chaotic technology industry ... things can be better. Much better. He had to find a way. His search led him to books, authors and history, including recalling childhood visits to Greenfield Village every summer. The excitement of the Edison Menlo Park New Jersey Lab served as Rich's siren call to create a workplace filled with camaraderie, human energy, creativity and productivity.

Ultimately, Rich and his co-founder James Goebel invented their own company in 2001 to "end human suffering in the world as it relates to technology" by returning joy to one of the most unique endeavors mankind has ever undertaken: the invention of software. Their unique approach to custom software creation is so interesting that almost 4,000 people a year travel from around the world just to see how they do it.

In 2013, Rich and his publisher, Penguin Random House, took a chance that a business book with the words joy and love on the cover might have impact. His best selling book, "Joy, Inc.: How We Built a Workplace People Love" now has Rich traveling the world speaking about joy, creativity and human energy in the workplace.

2:10–2:45 pm
Brad Burke American Family Insurance

The Cloud Journey — The Unexpected Organizational Learnings

Brad Burke
Chief Technology Officer, Networked Insights, American Family Insurance

Moving to the cloud may start as an IT effort or a dictation from senior leadership. Once the journey starts there is a quick realization the transition is not so much about the platform as it is about organizational evolution. Having all the data in once place connected to unlimited processing potential is only useful when you have an organization that can use the data. Being able to move at cloud speed is not powerful unless the business can make quick, agile decisions to pivot through challenges. Just implementing dev-ops and porting existing skills and process to the cloud misses the real opportunity for value creation. In this discussion, Brad will share his experience developing and leading a cloud-native organization that has, at its core, the fundamental drivers that derive value from the cloud.

About Brad »

Brad Burke has 23 years of experience in the software engineering, data and analytics spaces. Brad has worked in the oil/gas, banking and marketing industries. Currently, Brad is the Chief Technology Officer of Networked Insights (NI). NI was recently acquired by American Family Insurance. NI is a marketing analytics company that helps brands and agencies define the right audience and the right content. During his time with NI, Brad and his team have worked through a cloud transition, operationalizing data science and tackled the challenges of democratizing data.

2:50–3:25 pm
Michael Grimm Sub-Zero Group, Inc.

Guide to Creating an Effective IT Division:
Reflections of an Outgoing CIO

Michael Grimm
Vice President, Information Technology,
Sub-Zero Group, Inc.

In a career spanning over four decades, Mike Grimm has led teams and organizations through tectonic shifts in technology and significant upheavals in business. In this presentation, Mike will reflect on his approach to aligning IT with the business and how he has successfully deployed technology solutions to support business drivers, paving the way for not only product and solution innovations, but fundamentally transforming industries. He will also discuss his experience creating and leading empowered technology teams that continuously deliver remarkable innovations in a highly competitive market segment.

Michael Grimm is sponsored by OneNeck IT Solutions.

About Michael »

For the past nine years Michael Grimm has served as Vice President, Information Technology for the Sub-Zero Group where he is a member of the Executive Management team, overseeing all IT activities and functions. His biggest priorities have been in the areas of improving product time to market, product distribution optimization, marketing automation and the connected appliances implementation. Prior to joining The Sub-Zero Group he oversaw the IT function at Fiskars Corporation for six years.

Earlier in his career Mike was an early employee at a series of high-tech start-ups in Silicon Valley where he was a programmer, sales engineer, and built several customer service and IT departments from scratch. Some of the more notable start-ups include Documentum, The 3DO Company and Gupta Corporation. After leaving California Mike joined HQ Global Workplaces in Dallas.

Mike earned a Bachelor of Business Administration degree from the UW-Madison.


The Information Technology Track is sponsored by:

OneNeck IT Solutions


Steering Committee members provide guidance on track content, topic suggestions and speaker selection. Thank you to the 2018 Information Technology Track Steering Committee:

Chris CashellChris Cashell
Senior Vice President Business Unit Services
WPS Health Solutions

Steve GearhartSteve Gearhart
Chief Information Officer

Mark WarnerMike Warner
Chief Information Security Officer
Oshkosh Corporation

Cavinda CalderaCavinda Caldera
Information Technology Practice Director


Download the UWEBC Annual Conference app for all of the details you need to know to prepare for the day, including personalizing your own agenda with the track sessions that you don't want to miss.

The Day At a Glance

Your day at the Business Best Practices & Emerging Technologies Conference is packed with content:

7:00-8:00 am Registration and Networking
8:00-9:30 am Opening Session and Keynote featuring Rich Karlgaard
9:30-10:20 am Networking Break & Strategic Briefings
(Strategic Briefings are from 9:45 to 10:10 am)
10:20 am -12:20 pm Track Sessions in Lecture Hall
12:20-1:20 pm Lunch & Table Topics
1:30-2:05 pm Networking Break & Strategic Briefings
(Strategic Briefings are from 1:30-1:55 pm)
2:05-3:25 pm Track Sessions in Lecture Hall
3:35-4:35 pm Closing Keynote featuring Noelle Pikus Pace
4:35-4:45 pm Raffle and Conference closes

Sponsors Banner
American Family Insurance logo

CUNA Mutual Group
EDCi  logo


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Video On Demand Partner

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Center for Professional and Executive Development

Kohl's Center for Retailing

Engineering Professional Development

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