Internet Merchandising Special Interest Group

Exchange best practices, ideas, successes and lessons-learned in internet merchandising.

Take a deeper dive into internet-merchandising practices and processes than is possible in a single peer-group meeting. Topics included efforts on homepages, landing pages, within shopping carts, emails and social media platforms. This SIG was tailored for not only those directly responsible for internet merchandising at their respective companies, but also creative teams and marketers who assist with internet-merchandising projects.

This SIG concluded December 2013.

Read the Internet Merchandising SIG charter document»